Designing a Scalable AI Assistants Framework For GenAI 

How can designers quickly create AI-powered assistants without missing key features or reinventing the wheel?

Role:
Service, UX Designer & Researcher

Tools:
Figma, Miro

Project Overview

Our agency needed a consistent, scalable way to design AI assistants.

Mission

Build a GenAI framework roadmap, templates, and paradigms that accelerates design, aligns stakeholders, and ensures robust, user-centered platforms.

Symptom

  • Fragmented design approaches
  • Clients unclear on AI assistant value
  • PMOs struggling with scoping

Root Cause

No structured methodology for AI assistant design.

Impacts

  • Slower delivery
  • Missed features
  • Low trust in scalability

Design Challenge

Create a framework that guides designers step by step—from scoping and personas to features, paradigms, and principles while giving clients and PMOs clarity.

1) Lack of Structure

2) Missing Features

3) INCONSISTENT PRINCIPLES

4) Client & PMO Alignment

Process & Approach

Provided a roadmap

Added clear roadmap 
problem → persona → AI values → features.
Outcome
Repeatable, guided workflow.

Created Templates

Created feature templates: 
core, optional, advanced.
Outcome
Covered gaps, future-ready design.

Defined Principles

Defined design principles & UI paradigms.
Outcome
Educated designers and clients for AI design

Designed the skeleton

Built high-fidelity skeleton types with their interactions
Outcome
Faster approval, smoother execution and avoid repartition

Design Solutions

1 designed
Artifacts

Roadmap, personas, feature lists

2 Features
Library

Memory, prompts, handoff, explainability

3 Designed
Paradigms

Chat, inline, proactive

4 Defined
Principles

Transparency, trust, scalability, tone

Design Paradigms

Results & Impact

Business

Faster AI projects,
 clearer scope

Customers

Clarity, stronger
 trust in solutions

Operations

Unified workflow,
better PMO scoping

Reflection

Standardizing the process freed designers to focus on creativity while reducing risk.
Next step: add metrics to measure assistant performance post-launch.